The Prodigal Guide

The Prodigal Guide

is creating The web's most irreverent luxury lifestyle magazine

8

patrons

$77

per video and post
Bringing you The Prodigal Guide and its infamous series of video watch reviews, Talking Hands, doesn't come cheap. The Grey Goose and Sipsmith don't just buy themselves. Oh, and top-quality liquor aside, there's the not inconsequential cost of hosting and maintaining the site. And the lawyers, the damn lawyers...

Anyway, the point is we've been losing money on The Prodigal Guide since the day we started it back in 2007. That's never bothered us per se - it's always been a hobby, a labour of love - but it has started to rile our wives, family and accountants who increasingly ask: "why do you continue pouring time and money into that infantile black hole?"

We know why: it's a passion project, pure and simple. We care deeply about The Prodigal Guide because we don't believe there is anything else out there quite like it.

We created TPG to be the magazine that we desperately wanted to read but no one was producing: a digital and social media-savvy publication that reported with style and panache on the things we loved - mostly watches, cars and gadgets - with candid, informed opinions and a steadfast refusal to take itself - or its subject matter - too seriously. We lusted after a magazine in which the editors and their readers set the agenda, one that wasn't beholden to advertisers and the brands' gravy train or the army of alluring PRs they employ. We craved a magazine written by people who actually buy the products they're discussing, one that would speak its mind with humour and irreverence to spark the kinds of exciting discussions with its readers that we were used to having amongst ourselves. In short, we wanted a place for people like us to hang out.

Our hope now is that there are enough of you out there who share our passion, who want to hang out with us and might be willing to donate - even if it's just a buck per video or post - to see The Prodigal Guide thrive in 2015 and beyond.

To keep us honest, we're asking for donations on a per video/post basis, not a monthly donation. The thinking is simple: we know that what you want is more TPG content; it's only fair that you shouldn't pay unless we deliver.

We'll only be logging - and therefore you'll only be paying for - the more 'substantive' TPG posts or videos here on Patreon (e.g., the in-depth reviews, commentaries and, of course, new episodes of Talking Hands.) That frees us up to post whatever else we want - including things like our Friday Firehose news recaps - on the main site as well without worrying about whether every post represents value for money to our patrons. By becoming a patron, you will only be paying for the truly original and significant posts or videos.

Hey, we're making this up as we go along so we'll happily evolve the model as needed and based on feedback from you. We'd love to hear what you think. In the meantime, we're off to pour ourselves another drink.

Chin chin!
Tiers
Pledge $1 or more per video and post
  • You'll get a thank you from us on Twitter as well as a mention in our monthly 'patrons' post
  • You'll join the list of premium subscribers to Prodigal Quarterly (our quarterly email that summarises the best of The Prodigal Guide.) The premium issue contains more content and goes out a week before the regular issue.
Pledge $10 or more per video and post
  • You'll have the option of featuring on our Patrons page on the site
  • You'll be mentioned by name in the next issue of Prodigal Quarterly, our quarterly email newsletter
Pledge $50 or more per video and post
only 11 left
  • You'll join the 'dirty dozen' Patrons who are named checked by us in every episode of Talking Hands
Pledge $250 or more per video and post
only 5 left
  • You'll have the option of hosting an ad in one of our five ad slots on the site
Pledge $500 or more per video and post
only 1 left
  • Your logo, strapline or other message will top and tail every episode of Talking Hands
Bringing you The Prodigal Guide and its infamous series of video watch reviews, Talking Hands, doesn't come cheap. The Grey Goose and Sipsmith don't just buy themselves. Oh, and top-quality liquor aside, there's the not inconsequential cost of hosting and maintaining the site. And the lawyers, the damn lawyers...

Anyway, the point is we've been losing money on The Prodigal Guide since the day we started it back in 2007. That's never bothered us per se - it's always been a hobby, a labour of love - but it has started to rile our wives, family and accountants who increasingly ask: "why do you continue pouring time and money into that infantile black hole?"

We know why: it's a passion project, pure and simple. We care deeply about The Prodigal Guide because we don't believe there is anything else out there quite like it.

We created TPG to be the magazine that we desperately wanted to read but no one was producing: a digital and social media-savvy publication that reported with style and panache on the things we loved - mostly watches, cars and gadgets - with candid, informed opinions and a steadfast refusal to take itself - or its subject matter - too seriously. We lusted after a magazine in which the editors and their readers set the agenda, one that wasn't beholden to advertisers and the brands' gravy train or the army of alluring PRs they employ. We craved a magazine written by people who actually buy the products they're discussing, one that would speak its mind with humour and irreverence to spark the kinds of exciting discussions with its readers that we were used to having amongst ourselves. In short, we wanted a place for people like us to hang out.

Our hope now is that there are enough of you out there who share our passion, who want to hang out with us and might be willing to donate - even if it's just a buck per video or post - to see The Prodigal Guide thrive in 2015 and beyond.

To keep us honest, we're asking for donations on a per video/post basis, not a monthly donation. The thinking is simple: we know that what you want is more TPG content; it's only fair that you shouldn't pay unless we deliver.

We'll only be logging - and therefore you'll only be paying for - the more 'substantive' TPG posts or videos here on Patreon (e.g., the in-depth reviews, commentaries and, of course, new episodes of Talking Hands.) That frees us up to post whatever else we want - including things like our Friday Firehose news recaps - on the main site as well without worrying about whether every post represents value for money to our patrons. By becoming a patron, you will only be paying for the truly original and significant posts or videos.

Hey, we're making this up as we go along so we'll happily evolve the model as needed and based on feedback from you. We'd love to hear what you think. In the meantime, we're off to pour ourselves another drink.

Chin chin!

Recent posts by The Prodigal Guide

Tiers
Pledge $1 or more per video and post
  • You'll get a thank you from us on Twitter as well as a mention in our monthly 'patrons' post
  • You'll join the list of premium subscribers to Prodigal Quarterly (our quarterly email that summarises the best of The Prodigal Guide.) The premium issue contains more content and goes out a week before the regular issue.
Pledge $10 or more per video and post
  • You'll have the option of featuring on our Patrons page on the site
  • You'll be mentioned by name in the next issue of Prodigal Quarterly, our quarterly email newsletter
Pledge $50 or more per video and post
only 11 left
  • You'll join the 'dirty dozen' Patrons who are named checked by us in every episode of Talking Hands
Pledge $250 or more per video and post
only 5 left
  • You'll have the option of hosting an ad in one of our five ad slots on the site
Pledge $500 or more per video and post
only 1 left
  • Your logo, strapline or other message will top and tail every episode of Talking Hands